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Measuring Usability: Importance Attributes for Mobile Applications from Amman Arab university circles

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This research aims to analyze the importance and contact amongst the usability attributes for universities In jordan mobile application. The usability attributes were grouped into nine (9) factors such as efficiency, effectiveness, learnability, education memorability, errors, satisfaction, cognitive workload, simplicity, and interruptibility. A sum of 411 useable questionnaires form the basis of analysis. The results revealed that Errors (Mean = 3.82) was the most important usability attribute for mobile application and there was a significant correlation amongst satisfaction and errors, (r = .591, n = 411, p r = .553, n = 411, p r = .480, n = 411, p < .01). This scrutiny contributed in providing an keenness into the importance and interaction in the company of usability attributes which can be applied in usability measurement for mobile applications.

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